Behind The Creativity
Introducing Auriel Patton
I've always been drawn to storytelling, and my love for the camera started early—at just eight years old, I was recording vlogs on my iPad, captivated by the power of sharing experiences. That passion evolved into a deep interest in public relations, where I discovered how strategic communication shapes perceptions, builds connections, and drives engagement. Today, as a content creator with over 11,000 followers and 680,400 likes across platforms, I blend creativity with strategy to develop impactful content that resonates with audiences. My journey in PR is just beginning—after graduating from Florida A&M University, I will continue honing my expertise at the University of Georgia, earning a Master’s in Mass Communication with an emphasis in Advertising.
My Unique Approach
-
Florida Agricultural & Mechanical University | School of Journalism & Graphic Communications
B.S. in Public Relations | May 2025
3.9 GPA
Dean’s List 2020-2024
-
Journey Magazine| Director of Social Media
Student Government Association| Director of Public Affairs
Alpha Kappa Mu Honor Society| Feb. 2024
Public Relations Student Society of America| Jan. 2024
Phi Sigma Theta National Honor Society| Jun. 2022
-
Social Media Management
Professional & Creative Writing
Research
Graphic Design
Content Creation
Video Editing
-
Leadership
Organization
Work Ethic
Time Management
Creativity
-
Adobe Social Media Content and Strategy| Apr. 2023
Microsoft Advanced Excel Micro| Nov. 2021
-
Florida A&M University Disney Storyteller Scholarship| Sep. 2023
Risk Management Association Scholarship| Nov. 2021
Wallin Scholarship| Dec. 2021
Recent Work Experience
Director of Public Affairs|
Student Government Association
Managed and grew SGA’s social media presence, creating and posting over 40 pieces of content, leading to a 25% increase in follower engagement.
Designed and developed a unique brand identity and visual image, successfully implementing it across social media platforms to enhance brand recognition and engagement.
Prepared and submitted detailed summaries of new legislation, proposed amendments, and senate meeting minutes to the university newspaper.
Director of Social Media|
Journey Magazine
Created and posted social content, engaged with followers, and contributed to the 20% growth of combined social media platforms.
Stayed up-to-date with social media trends, drafted content calendars, and implemented a high-quality marketing strategy for media channels.
Converted longer-form content (blogs, articles, etc.) into micro-content (short video posts, stories, memes, etc.) suitable for social media.
Influencer Communications Intern|
The Walt Disney Company
Supported influencer engagement by managing seasonal campaigns,
securing collaboration opportunities, and handling inbound influencer
requests
Assisted with event planning and execution, facilitating creator
experiences at events and enhancing influencer content opportunities
Researched and evaluated influencers, assessing brand alignment, content
quality, and engagement while maintaining a detailed creator database.
Desire More?
Available for Download
Interested in learning more about my background and skills? Download my resume and cover letter for an in-depth look at my experience, qualifications, and accomplishments. These documents offer a detailed overview of how my expertise aligns with your needs, highlighting my capabilities in a clear and concise manner. Feel free to access the files to see how I can contribute to your team and help drive your goals forward.